Inkitt is the world’s first data-driven book publishing house that uses online reading behavior for publishing decisions.

Book publishing is broken. Poor decisions are made throughout the value chain and the process is slow and inefficient. Currently, editors rely on gut feelings and therefore consistently miss out on opportunities. Berlin-based Inkitt has developed an algorithm that can predict bestsellers by analyzing reading behavior. The company is at the forefront of predictive data-driven software fueled by a proprietary algorithm that is designed to select bestsellers. The algorithms are constantly evolving and developing as more readers and writers join Inkitt.